I&CO Appoints Mariko Kondo as New Head of Tokyo

Joining I&CO in 2021 as Engagement Manager, Mariko Kondo has led the crafting and activation of corporate purposes, redesigning of digital experiences, and the formulation and practice of brand strategies while engaging in dialogue with C-suite executives of global companies. In the field of branding, Mariko possesses upstream and downstream experience in user research, creative production, and media design.

Mariko commented on her appointment, “Since our inception in 2019, we’ve worked with business leaders to understand their challenges, raise issues at times, and design detailed solutions to help brands navigate change. The need for and speed of change are growing in importance, whether it be strengthening global brands, transforming user experiences, developing organizational culture, or activating corporate purpose. I&CO is committed to being the driving force for companies and brands to change.”

Norikuni Takamiya and Takashi Mazawa, former co-heads of the Tokyo office, will expand their role to oversee both the Tokyo office and the newly established Singapore office. Rei Inamoto, founding partner of I&CO, will continue guiding businesses in New York, Tokyo, and Singapore.